When it comes to acquisition, the basic principle is simple: turn prospects into account holders. Of course, it sounds easier than it is. Want to know the acquisition secrets of financial institutions that are ahead of the pack? 
What is the difference between an acquisition strategy that makes the grade and one that is barely passing? Acquire more of the right account holders for your financial institution
Our acquisition solutions will help you achieve real incremental portfolio growth and profitable account holder relationships. Harland Clarke offers a comprehensive suite of acquisition solutions to help financial institutions:
- Increase market penetration and share
- Generate fee income
- Grow profitable, long-term relationships
- Improve loyalty and retention
Built on industry best practices and proven results, Harland Clarkes’s acquisition solutions are:
- Targeted. Identify the best neighborhoods for prospects for your financial institution and increase ROI with predictive statistical models that get results
- Data-driven. Utilize analytics to drive acquisition programs effectively and efficiently
- Timely. Reach prospects at the right time to maximize marketing impact
Our suite of acquisition solutions includes:
- Shopper Alert: Know when account holders are shopping for a loan and send them a loan offer within 24 hours
- Checking Account Acquisition: Grow stable, low-cost deposits — and stay top-of-mind with prospects — through targeted and consistent direct mail
- Loan Recapture: Target account holders who have a loan with a competitive institution and present them with highly attractive offer from your financial institution
- New Movers First Touch: Be the first in the mailbox with a special offer for new movers in your branch service areas
For more information on Harland Clarke Acquisition Solutions, please contact us.